Güdbar was created by a pair of Minnesota twins, Will Handke and Ross Pomeroy (Yes, different last names.), who share a huge passion for healthy eating. In 2011, they began to wonder why there were so few good nutrition bars to choose from and why they all had to be served dry and come loaded with tasteless preservatives. Will and Ross were upset, but, instead of throwing their hands up in disgust, they threw on their oven mitts and got to work.
The result of their effort is GüdBar. Will and Ross’s goal was to make a fresh bar with natural, whole ingredients, that tastes great, is healthy, and affordable. They believe that GüdBar has accomplished this goal and they’d love for you to give them a chance to prove it!
In 2012, Will and Ross were joined by three of their childhood friends, Austin Hinkle, Mike Steffan and Tom Johnson.